Are these mistakes causing you to lose website visitors and money?
7 mistakes that can seriously derail your website, costing you lost customers and income. What they are and how to fix them.
The big “Why”
Today, if you aren’t online, you don’t exist. Because that’s where people go to check us out and determine if we are for real.
Yet there are over 1 BILLION websites. And at least 3.5 BILLION internet users. Fortunately, you don’t have to reach ALL of them. Just those who want and will use your services or products or who share your cause.
There are many ways to get your message online, but only one that lets you fully control it and OWN it: a website. Your website that is the hub for all your online activity.
I deliver results that I’m proud of, that my clients are proud of and that work for them. True success is shared success.
To that end, I don’t just build a website (or create a design) — I review your business model and strategy. If needed, we’ll clarify them together. Then I provide a solution that will work well throughout its lifetime. It’s all about a relationship that goes beyond the initial project. Because getting you connected with your tribe is what I do.
Work with us
The Drug Store
Family owned community pharmacy committed to awesome customer service with staff that truly cares.
The Unity Games
Connecting youth on Staten Island and in the other New York boroughs through basketball to bridge ethnic and religious differences, building friendships since 2003.
Our old website hadn’t been updated in a long time. But the biggest problem was that the online prescription refill function wasn’t reliable. So orders got lost and customers were upset. It cost us real money every day!
Claes created a temporary website with a new process for online prescription refills that worked perfectly. We weren’t losing money and customers any longer.
Then he worked with us to design a new website that shows off our pharmacy at its best and is helping bring in new customers. As a result, we have seen our online prescription refills triple!
Phillip and Holly Judd
owners of The Drug Store
Our first website was fine, but our web master was a disaster.
By 2012, we asked Claes to help us. The entire process was so much easier and more effective. We were able to give our input on the design and he really responded to our thoughts. He also was able to fully integrate our website with Salesforce.
In 2016, we decided we wanted a new look to attract not just kids, but donors and sponsors. Claes completely revamped the site, giving it a fresh new look that was also mobile friendly! The response to the site from everyone has been overwhelmingly positive. This year Claes has done even more to streamline our workflow, updating our application forms with e-signatures so that we can go paperless!
Director of Communications of The Unity Games
Feeding the content beast and surviving to tell about it
Content can be a beast that is continually hungry and will never be satisfied. At least if the approach is to wake up on Monday morning and only then decide what to write this week.
Creating that content
Every website needs content. Of many different kinds. Then all those pieces have to be created. Which can be a daunting task.
The website Holy Grail: Content
Making sense of website content. 8 pages (or content sections) that every website needs.
Privacy, your website and you
There really isn’t a website around today that doesn’t collect personal information. Some people think that their websites don’t. But, to quote Igor in Young Frankenstein: “Well, they were wrong, weren’t they?”
Blue-skying your next website
Time for a new website. Both scary and exciting. Tempting to start with tools and themes. But definitely time to first take a hard look at what your next website really needs to do for you.
More from the blog:
Time to get help in your business? 6 key questions to ask
When starting a new business, money is often a big issue. So we try to do everything ourselves. But is that the best approach? And when should we let someone else handle functions or tasks for us?
Suddenly gone — where’s my website?
The Swedish passenger train company MTR Express recently found themselves cut off from their customers. Their website, where people book travel on their trains, was gone.
Improve the security of your website in 8 steps
Is your website secure? What would you answer to that question? Maybe the real question is: Is your website secure or do you just not know that it’s been hacked yet?
7 dangers your website faces
7 things you need for your website. Magically, they could all be provided by the hosting company. For one low price. What’s not to love about that? Several things, actually…
The one with “Not Secure”
Are you seeing more websites show up as “Not Secure” recently? The major web browsers now are “outing” websites that don’t use secure connections. For good reason.