Are these mistakes causing you to lose website visitors and money?
7 mistakes that can seriously derail your website, costing you lost customers and income. What they are and how to fix them.
The big “Why”
Today, if you aren’t online, you don’t exist. Because that’s where people go to check us out and determine if we are for real.
Yet there are over 1 BILLION websites. And at least 3.5 BILLION internet users. Fortunately, you don’t have to reach ALL of them. Just those who want and will use your services or products or who share your cause.
There are many ways to get your message online, but only one that lets you fully control it and OWN it: a website. Your website that is the hub for all your online activity.
I deliver results that I’m proud of, that my clients are proud of and that work for them. True success is shared success.
To that end, I don’t just build a website (or create a design) — I review your business model and strategy. If needed, we’ll clarify them together. Then I provide a solution that will work well throughout its lifetime. It’s all about a relationship that goes beyond the initial project. Because getting you connected with your tribe is what I do.
Work with us
The Drug Store
Family owned community pharmacy committed to awesome customer service with staff that truly cares.
The Unity Games
Connecting youth on Staten Island and in the other New York boroughs through basketball to bridge ethnic and religious differences, building friendships since 2003.
Our old website hadn’t been updated in a long time. But the biggest problem was that the online prescription refill function wasn’t reliable. So orders got lost and customers were upset. It cost us real money every day!
Claes created a temporary website with a new process for online prescription refills that worked perfectly. We weren’t losing money and customers any longer.
Then he worked with us to design a new website that shows off our pharmacy at its best and is helping bring in new customers. As a result, we have seen our online prescription refills triple!
Phillip and Holly Judd
owners of The Drug Store
Our first website was fine, but our web master was a disaster.
By 2012, we asked Claes to help us. The entire process was so much easier and more effective. We were able to give our input on the design and he really responded to our thoughts. He also was able to fully integrate our website with Salesforce.
In 2016, we decided we wanted a new look to attract not just kids, but donors and sponsors. Claes completely revamped the site, giving it a fresh new look that was also mobile friendly! The response to the site from everyone has been overwhelmingly positive. This year Claes has done even more to streamline our workflow, updating our application forms with e-signatures so that we can go paperless!
Director of Communications of The Unity Games
5 pillars of great customer experience
Quality of both service and product form the foundation of a great customer experience. Like a former boss of mine, we can offer a stellar product, but still chase people away if our customer service is lousy.
5 ways to live as an example for others
Scenario: That person everyone has been looking up to turns out to be dishonest. We feel let down and wonder who we can trust. But we all need examples…
The importance of having thick skin
We may serve 100 clients, most of whom are raving fans. But if a few or even one of those clients go negative, it can wear us down very quickly.
Google mobile-first indexing and you — disaster or no?
Google is rolling out mobile-first indexing now. But what does that really mean? Is this mobilegeddon? The end of the web as we know it?
5 strategies for boosting persistence
There is always some measure of success in persistence. But giving up guarantees zero success.
Is your website secure?
Would you put your bank account information on a postcard and drop it in the nearest mailbox?
Is Google marking your website “Not Secure”?
They told us they would do it, a long time ago. And now they are.
The website design process
“What’s involved in building a website and how long does it take?”
So glad you asked.
The beauty of brevity
If one word in time is good, two must be better and a whole page absolutely wonderful. Right? Or maybe not! Why brevity may be the best policy.
Picking an email service provider
Inbox full of spam? Thinking of changing your email service? I was there and went through the process. Then walked through it again with clients. Here’s what I learned.